# Name, picture and description

> Give your Chirp the name, picture and description visitors see at the top of its chat.

Source: https://www.chirpbuilder.com/help/chirps/identity  
Plans: Essentials, Creator, Business, Academy  
Last checked: 2026-10-26

When you're done, your Chirp has a picture, a clear name and a one-line description on its chat page.

**Who can do this:** anyone who can edit the Chirp, on any plan.

**What you'll need:** a picture, if you want one, such as a PNG, JPEG or WebP file. Animated GIFs
become still pictures.

## Add a picture

1. Open the Chirp and find **1. Identity**.
2. Click **Upload picture** and choose an image from your computer.

   ![The Identity section with a new picture of a seedling in a pot, the Upload picture and Remove buttons, and the name, description and web address.](https://mjmtbasmrtksluvlnema.supabase.co/storage/v1/object/public/help-media/web-optimized/chirps/identity/SS-CHIRP-017-01__picture__essentials__detail__v01.webp?v=bedda90b94)

3. Chirp Builder crops it to a square from the centre, so put the important part in the middle. To go
   back to the standard picture, click **Remove**.

## Name and description

- **Name:** up to 80 characters. It's the title of the chat page and the name on your Chirps list.
- **Description:** up to 2,000 characters, though one sentence works best. Visitors see it under the
  name, before they start chatting.

## Make it public

Click **Save**. If the Chirp is already published, click **Publish changes** too: the picture, name and
description are part of what visitors see, so they change only when you publish.

The web address works differently: see [Create a Chirp by hand](https://www.chirpbuilder.com/help/chirps/create-by-hand#web-address).

## If it doesn't work

- **"Couldn't read that image"** Try another file, such as a PNG or JPEG.
- **The picture is cut off.** It's cropped to a square from the centre. Crop it yourself first, then
  upload it again.